Hubfluence is the software most TikTok Shop brands and agencies use to run their entire creator program in one place. Here is what it is, who it is for, and what it does.

Hubfluence is the #1 TikTok Shop affiliate outreach and management platform for brands and agencies. It combines AI creator discovery, 1,000+ DMs and emails a day, sample management, affiliate CRM, payouts, and reporting in one tool, so you can replace the stack of spreadsheets, scrapers, and outreach tools most operators duct-tape together. It is built for the people running the program: DTC brand owners, ecommerce managers, dropshippers, agencies, and the VAs handling day-to-day creator ops.

Hubfluence is built for anyone running a TikTok Shop creator program at scale: brand owners, ecommerce managers, dropshippers, agencies managing multiple shops, and the virtual assistants who handle creator operations day to day. If your growth depends on finding creators, getting product in their hands, and turning their content into GMV, Hubfluence is the tool that runs that whole motion.

Outreach is the engine. You send thousands of personalized messages and Target Invites a week directly through Hubfluence with Sequence Automation, layered on top of email outreach and automated follow-ups. Every reply lands in the Message Hub, so you are not bouncing between inbox tabs to keep threads alive. One person can send maybe 30 to 50 quality invites a day by hand before the copy gets sloppy. Hubfluence sends that in an hour, with consistent personalization.

AI Creator Search and the Creator Database let you filter millions of TikTok creators by niche, follower count, engagement, GMV, country, and content style, then save searches into reusable Smart Lists. Plug those lists straight into your outreach sequences, so finding creators and reaching out are the same motion.

Social Intelligence pulls competitive data straight from TikTok Shop: Top Brands by GMV in your category, Top Products driving the most views and revenue, and Top Categories showing where the market is actually growing. It is what you use to pick which products to push, which categories to expand into, and which competitors to study.

The Sample Manager logs every product request, shipping address, tracking number, and creator status, from initial outreach through to the posted video. Payouts run on-platform, so you track retainers and one-off payments per creator, tie them to a SKU or program, and give creators their own view of earnings and pending payments, without a separate Stripe doc or PayPal thread.

Reporting and analytics are centralized across everything above: GMV per creator, sample-to-post conversion, response rates, video-level performance for every product, and which content angles are actually moving sales. Halo Effect Tracking goes further and ties creator activity to off-platform revenue on Amazon and Shopify, so you count the sales your TikTok dashboard misses.

AI automation handles the repetitive work so your team does not have to. The Auto Responder Agent replies to incoming creator messages using your own FAQ knowledge base, and the AI Auto-Approval Agent approves or rejects sample requests based on the filters you set, so you are not manually clicking through every request.

Want to see how Hubfluence would run your TikTok Shop creator program end to end? Book a demo and we will walk through it on your own shop. Have a quick question first? Our Discord is the fastest way to reach us.